If you post infrequently and don’t interact with your followers, your reach will never grow. But if you take the following steps to put a little TLC into Twitter, you can increase your reach.
Sometimes it can be tough to know where to begin when you want to start a blog for your company’s website. Is it worth your time? Can it help your business grow? The answer to both questions is a resounding yes. According to one study, 57 percent of marketers acquired a customer from blogging.
Whether you are new to media relations or trying to tackle it in addition to your other duties, getting your business or client in front of the media can be a daunting task. And if you don’t have much experience, chances are, you may not know where to start.
Here are five simple tips to find media relations success:
A great idea shouldn’t define the success of an experiential engagement. Measuring return on investment (ROI) is critical to the experiential marketer’s success.
First you brand, and then you position. A great brand message deserves an even stronger positioning strategy, which is your guidepost for taking your brand to market. It’s a way to garner mind-share, win over fans, and cause customers to spend money with you.